Instagram is an image-driven social media platform that allows users to easily upload high-quality images and small videos along with text descriptions. It was created as a mobile app and gives users a vacation feeling. But now it’s not just a fun app for home users. It now competes with other social media platforms to make it easier for merchants and business users to promote trade.
Several entrepreneurs have joined Instagram to help promote their businesses more effectively than ever before. If you run a small business, you can also grow your company with Instagram, but for that you must follow Instagram SEO.
Here are some of the most effective tactics you can use to promote your small business.
- Use a meaningful username
Whatever industry you work in, if you want to appear in search results, use a meaningful username consistent with your business. Choose a username with the words Instagram users are looking for to find your products, services or businesses
2.Use the latest multi-picture functions
Instagram launched a multi-image feature a few months ago, which is definitely perfect for entrepreneurs. This allows you to represent different products, products from different angles, or products of different sizes, if they are clothes or something else.
- Use the Mention (@) feature to support key partners.
Social media platforms are not only for advertising but also for attracting more and more people, which is an excellent source of business promotion. Mention your friends, colleagues and other Instagram users in your stories and channels.
- Add question stickers to measure the preferences of the central audience in the stories.
Question stickers are also one of the latest features on Instagram, and they are very useful for entrepreneurs as well. Adding question tags to your stories allows you to create a survey for the general public. Stickers can also be used to get feedback from your followers and communicate your business initiatives.
- Use Hashtag Strategically
The use of hashtags (adding the # character with a word or combination of words to search for searches related to that word or combination) is a subject of discussion among experts.
6.Use Instagram’s live video feature to interact with users
This feature allows you to stream videos via Instagram. You can solve public issues live. They can ask questions in the comment section, which you can answer via live video. This is one of the best forms of engaging with the public on Instagram through instagram management. Moreover, you can also launch live video of related events.
To sum up
Undoubtedly, Instagram provides some great business practices that are not only effective, but also help you build community intimacy. You can learn many other methods once you start using it to promote your business in an attractive way.